HOW TO TURN A TURKEY INTO A GREAT WEBSITE?

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turkey

Is your Website a Turkey?

Is your website a Turkey?

Crux wants to only create web sites that give a “WOW” factor. Some may ask why? Sit back and relax and I’ll try to explain.

The average user when web browsing (not searching on google for a exact web name) will only spend less then ” 5 ”  seconds on a site before they move on, unless something grabs their attention.

Google has promoted,  that  to help with your Search Engine Optimization, (SEO) it is important that a site has “Unique” content from start to finish.

What does this mean to you the customer? How can a site that you bought and paid for and look so good not increase your visibility on the net?

Google points out that website content should be used in “REAL WORDS” that the average person uses and understands.  Don’t write content that SEO Specialists pontificate on high about.

Where do I get this information from?

Why Google of course.  You can read it yourself here:

“SEARCH ENGINE OPTIMIZATION STARTER GUIDE”

We follow all Googles guidelines when creating your website.  Why should you have to spend hundreds, sometimes thousands more for supposed experts to tell you what Google already tells us for free?

The most important part though is on your end,  you the owner of your website have to do a bit of work, and here’s why.

Google is always tweaking their algorithms, they do this to bring the best search results to the users who are using their search engine.  They are constantly fighting a battle with these SEO Ninjas (It’s their term, not mine) who are always trying to game the system.

Have you ever done a search and landed on those “Link Farms” (Click the link it will explain what a link farm is.).  After a while you get disgusted or just move on to something else in your daily schedule and the customer never gets to your  outstanding web site. Google has given us,  the real web producers ways to combat this.

Google’s advice;[p]

  • CREATE UNIQUE AND ACCURATE PAGE TITLES
  • ACCURATELY DESCRIBE THE PAGES CONTENT
  • CREATE UNIQUE TITLE TAGS FOR EACH PAGE
  • USE BRIEF BUT DESCRIPTIVE TITLES
  • OFFER QUALITY CONTENT AND SERVICES
  • WRITE EASY-TO-READ CONTENT[p]

The 2 most important parts of the recommendations above are creating unique and accurate page titles, and, write easy-to-read content.

You,  the owner of your website have to update your site and should do so regularly.  We recommend at least once every 2-4 weeks.

Include a blog on your site, tell the customers about why they should come to your site,  your store, or your company regularly to see whats new.

If you follow these suggestions, and moreover GOOGLES suggestions, you will find your site improves with hits and your business will hopefully increase as well.

If you have any suggestions on what you want from me to write about in my next blurb, email me at :  dcrone@cruxcreative.com.

We at CRUXCREATIVE wish you a safe and Happy Thanksgiving!


Darrell is the Smart Web Developer at Crux Creative. If you want a quality website made
the way you and your customers want, contact Crux at (262)649-4334 or email Darrell at
 dcrone@cruxcreative.com

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