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WARNING! ADVERTISING CAN BE DANGEROUS

Wendy Lalli Water Cooler Leave a Comment

As a creative marketing agency we have an enormous respect and affection for TV commercials. But sometimes, in the wrong hands, an ad can do real damage to your brand, your reputation and your business. Such is the case with the TV campaign the American Intercontinental University (AIU) is now running. Here’s an example of an ad that misses – …

Wendy LalliWARNING! ADVERTISING CAN BE DANGEROUS

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5 WAYS A MARKETING AGENCY CAN HELP YOU

Wendy Lalli Water Cooler 4 Comments

Recently someone contacted us about our services and when we asked how he was currently marketing his business, he said, “I’m not. But I get customers from word of mouth.” Well, like the saying goes, “the best advertising is word of mouth,” but clearly, this fellow wanted something more or he wouldn’t have contacted a marketing agency. As it turned out, he wasn’t quite …

Wendy Lalli5 WAYS A MARKETING AGENCY CAN HELP YOU