HOW TO BUILD YOUR STORY INTO YOUR BUSINESS
History walls can serve many purposes for your business. Not only do they dress up your office space and make it look stylish, but they also provide a vivid background and highlight your company’s passions to employees, visitors, and customers alike. They can emphasize your culture historically and help to strengthen and build it going forward. Check out these steps to get started!
Step 1: Where are you putting your history wall?
Consider where your display wall should go. Consider the space and dimensions of the chosen area as well as visibility and traffic. Is this wall going to be visible to employees and visitors? Make sure that you’ve chosen an area where your wall will be most impactful.
Step 2: What part of your history will you display?
Your history wall could be a timeline from your brand’s conception to today. It could be brief biographies of your founders or what inspired them. It could be the initial goals of your company and how you’ve met them. You could even add in your current goals or mission statement. The possibilities are endless.
Step 3: Make it personal.
You want your history wall to explode with personality! One way to do this is to find photos, memorabilia, or old logos or branding and incorporate them into your history wall. Any images or graphics that help explain where you came from or where you’re going will go a long way in portraying your culture.
Your history wall should tell your story and point to where you’re headed. It should coincide with your brand identity, values, and mission. At Crux, we are well-versed, experts in creating history walls. Let us know how we can help make your story part of your day-to-day at the office.