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Supporting Milwaukee’s Fallen

We often get asked to help organizations by donating our time to design event posters. Many of these organizations are trying to raise money to help others in need but do not have the funds to pay for the design services needed to create a great event graphic. We love to give back, and when it is for a tragic cause involving our fellow CrossFit friends, we are always first in line to help. We worked with Sergeant Ackley of the Milwaukee Police Department to develop a poster and social media graphics to help support the upcoming event.

We have been very fortunate in Milwaukee to have not lost a police officer for over 20 years in the line of duty. Sadly, we have lost two of the finest officers in the line of duty in just a few months. It shakes the community and fellow officers to the core. We lost Charles Irvine Jr. on June 7, 2018, after less than four years at the Milwaukee Police Department, and Michael Michalski on July 25, 2018, who had served at the same department for over 17 years. They both leave behind loved ones who struggle to understand why these courageous men lost their lives.

On August 12, 2018, a great event will take place at Bayview Park in Milwaukee, WI at noon. The event includes two continuous Hero WODs (workout of the day) or a 5k run. The first WOD is called “The Irvine” and includes running pushups and kettlebells. For the non-stop next WOD called “The Michalski”, it contains lunges, burpees and running. Lunch will be provided by Smoke Shack, Third Space Brewing will provide beer, and Junk Brands will supply headbands. BrewCity Crossfit is supporting the event; of course, we are doing the graphics.

We encourage everyone in the Milwaukee area to attend this fundraiser to support these officers’ families. Register today here!

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The event was a huge success. It had over 250 participants and raised over $10,000 for the families. The event also made the local news.

Michele Allen

With over 30 years of design and marketing experience, I founded Crux in 2005, a 360° Creative and Marketing Agency, catering to Fortune 500 companies, small businesses, and non-profits. Specializing in experiential spaces, museums, brand development, and digital marketing, I excel in crafting memorable experiences while emphasizing the significance of authentic brand communication. I offer expertise in Brand Development, Trade Show Exhibits, Museums, Corporate Spaces, Interactives & VR/AR, and Digital Marketing, committed to tailored support and guidance.